Osterwalder’s Business Model Canvas (BMC) has become a widely-adopted technique for defining and describing business models since the publication of the seminal book “Business Model Generation” (BMG) in 2010. This White Paper shows how the ArchiMate® modeling language, as defined in the ArchiMate Specification, a standard of The Open Group, might be used to model the elements of the BMC.
This White Paper will be of interest to Enterprise and Business Architects who are tasked with modeling the enterprise, and to many of the roles involved with business change and transformation, including business analysts, program and project management, and their executive sponsors.
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Reference W195 Author(s) Ed Walters Published 20 May 2019 Pages 33 Type White Papers Subject ArchiMate