business, such as business-IT alignment, project/portfolio management, and risk management. A central position in the organization is an important aspect for the architecture function in order to deliver maximum value. But many companies struggle to effectively embed their EA practice. Successful initiatives approach the implementation of an EA capability as evolution rather than revolution. These initiatives consist of a smart selection and planning of smaller initiatives that steadily lead to a strong and mature EA capability. But where to start? And how to govern the implementation process? This webinar includes practical examples and lessons learned during real-life EA implementations. This webinar will also show how the "Grip Approach" supports the management and governance aspect of the implementation process in a structured and effective way.